Alida Rosie Sayer is a visual designer and artist working across the fields of typography, graphic design, 3D-design, animation and illustration using a combination of both hand-crafted and digital processes.
A prominent feature of Sayer’s work is the layering of information in such a way that it begins to reveal simultaneous depths and relationships that might not normally be visible. She is particularly interested in seeking to express visually what cannot be communicated using either words or pictures alone, often treating letterforms as tactile objects and manipulating them in order to alter or enhance their meaning.
Sayer studied Architecture and then Visual Communication (Illustration) at Glasgow School of Art. Since graduation, alongside numerous commercial commissions, she has also had several exhibitions of her experimental typographic work, including a major solo show ‘There is no why’ at Marsden Woo Gallery Project Space (London) in 2010 and the group show ‘Presence-Absence’ at Kingsland Road Studio in 2011.